who-we-are

Who we are

Craft is a next generation digital studio producing 3D visualisation and real-time experiences using the latest software and bleeding edge Virtual Reality technology. We are industry leaders in real-time rendered 3D graphics and the first studio in South Africa to offer commercially applied room scale Virtual Reality solutions.

what-is-virtual-reality

What is Virtual Reality?

Virtual Reality (VR) is the use of computer technology to create a simulated environment. Unlike traditional user interfaces, VR places the user inside an experience. Instead of viewing a screen in front of them, users are immersed and able to interact with 3D worlds. By simulating as many senses as possible, such as vision, hearing, touch, even smell, the computer is transformed into a gatekeeper to this artificial world. The only limits to near-real VR experiences are the availability of content and cheap computing power.

what-we-do

What We Do

We invite you to join us on our exciting new journey.

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  • Our firm was one Craft’s first clients and the first to make use of their VR technology. Their construction knowledge, coupled with their VR technology would be indispensable in our design process

    Simon Cretney - Chief Architect - Alive Architecture
  • Craft is setting a new standard for professionals to interact with a 3D environment and thus  paving the way for more people to embrace BIM

    Vaughan Harris - Executive Director - BIM Institute
  • Craft has played a integral part in the presentation side of our architectural service. VR has definitely given our business the cutting edge we have been looking for. The service Brent and Steve offer has been professional, friendly and prompt, there willingness to go that extra mile definitely put’s them a cut above the rest.

    Rodney Holtshausen - Partner - Alexander & Associates
industries

Industries

Craft is one of South Africa’s leading virtual reality and visualisation studios, providing early adopted, disruptive and bleeding edge solutions to a number of industries.

clients

Clients

Alexander Collaboration
Alive Architecture
The BIM Institute
Buildaid
Me & Co Workspace
Mix 93.8 FM
Proudly South African
Steyn City
Sun International
solutions

Solutions

We provide a cross-platform solution for all our projects. From cutting edge Room Scale VR experiences to Mobile Apps. There is no limit to our delivery platforms.

Roomscale VR

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Explore your experience in the world of fully immersive virtual reality on HTC Vive or Oculus Rift

360° VR

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Explore and share your experience using Samsung Gear or Google Cardboard

Desktop

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Your experiences can run on your desktop computer as a stand-alone program

Web & Mobile

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Your experience can be viewed and shared on the web and your mobile device

how-we-add-value

How We Add Value

Custom Solutions

While markets emerge in this exciting space, opportunities present themselves every day. Believe us, there is so much it keeps us up at night! If you have a project that you feel can benefit from any one of our solutions. Get in touch, let’s make it happen.

Early Adoption

However your project is approached, you can be assured you are one of the first to embrace this type of technology within your field. Early adoption of technology is about striking when the iron is hot and providing a unique, exciting and first to market solution for your clients.

Latest Technology

We only use the latest technology and the majority of our revenue is put back into furthering our technology. It is actually one of our company policies. Your project not only grows our business and yours, it helps us fund even better solutions for you.

Results Driven

To most people, Craft lives in another dimension in terms of how we approach a new project. We are forward thinking people, but we also know how to run a business. Bleeding edge technology like Virtual Reality is a lot of fun, but we believe in order for it to be useful it must get the results our clients are searching for. Whether it be to drive sales or just add a bit of fun to your corporate event, the end game remains the same. Results.

contact-us

Contact Us

Get in touch with us. Tell us about your project.

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